News

The Marketing Science Institute has named Professor Andrew Stephen as 1 of 35 MSI Scholars for 2020.

To help boards, senior managers and investors govern purpose, Oxford University’s Saïd Business School has established the Enacting Purpose Initiative.

The stark national differences in the mortality rates of Covid-19 patients has become a source of politically charged debate.

Researchers at Saïd Business School, University of Oxford have estimated the impact of the Facebook advertising boycott on participating brands.

Oxford Saïd established a new research fellowship to support more women on their journey to the top.

Professor Baum’s 45-year career has spanned both academia and business.

Since the start of the pandemic, there has been a widely held perception that the Covid-19 virus is more dangerous for men than women.

Oxford Saïd research demonstrates the increasing influence of Environmental, Social and Governance (ESG) ratings.

The lockdown in the United Kingdom came into effect on 23 March. New research published today suggests a framework for assessing when it should be relaxed.

But only when platforms facilitate ‘genuinely social’ interaction

World Happiness Report, which ranks 156 countries by how happy their citizens perceive themselves to be, released today

The new partnership will see FOMI and Google collaborate on research to better understand how new forms of digital advertising contribute to brand growth.

Recommendations for reform

PropTech 2020: the future of real estate? launched at Oxford Real Estate Conference

New report argues that the OECD’s Pillar 1 proposal is a better direction for reform

The Oxford Future of Marketing Initiative (FOMI) hosted its third annual research symposium in December.

Saїd Business School and Twitter have joined forces to address the changing needs of contemporary marketers and business leaders.

Seven new appointments in 2019/20 support the continued growth and development of the School