Rachel Botsman

Associate Fellow

  • Rachel.Botsman@sbs.ox.ac.uk

Saïd Business School
University of Oxford
Park End Street


Named one of the world’s 50 most influential management thinkers, a Young Global Leader by the World Economic Forum and one of Fast Company’s most Creative People in Business, Rachel Botsman is a leading expert and author on trust in the digital world.

Rachel is the author of two ground breaking books that have been translated into 12 languages. What’s Mine is Yours (Harper Collins, 2010) predicted the rise of the ‘sharing economy’ and was subsequently named by TIME as one of the 'Ten Ideas That Will Change the World'. Her highly acclaimed work Who Can You Trust? (Penguin Portfolio, 2017) is an exploration of how technology is revolutionising human trust. It has been praised Adam Grant, Marc Benioff, Sherry Turkle, Andy Haldane and Don Tapscott and has been shortlisted for the Business Book Awards.

As the go-to voice on trust, Rachel has an insightful and engaging media presence across channels, including the BBC, CNN, NPR, and ABC. She is the executive producer and host of the upcoming Trust Issues, an original podcast series.

Rachel has lived and worked on four different continents, giving her a global perspective on the important issues of our times. She currently lives in Oxford with her husband and two children and is passionate about empowering the next generation to make informed decisions about trust in a rapidly changing world.


  • Trust and culture in organizations
  • Designing for trust in digital environments
  • Dynamics and behaviours on digital platforms
  • The Sharing Economy

Listen to Rachel on the Intelligence Squared Podcast and the HBR podcast.

Watch Rachel on a trust and technology panel at the World Economic Forum.


By distilling complex ideas and research into clear and compelling content, Rachel gives people the tools to understand trust.

Her work has been widely published in the media including The Guardian, Financial Times, The New York Times, The Wall Street Journal, Harvard Business Review, Wired and other publications.

Awards: The British Business Book Awards, finalist, 2017; Financial Times Business books of the month, 2017; Best 10 Books of 2017, Wired.


Who Can You Trust? How Technology Brought Us Together – and Why It Could Drive Us Apart

  • Book
  • Penguin UK
  • Rachel Botsman

Sharing's not just for start-ups

  • Journal article
  • Harvard Business Review
  • R Botsman

Beyond zipcar: Collaborative consumption

  • Journal article
  • Harvard Business Review
  • R Botsman,
  • R Rogers
See more publications


Known as the go-to speaker on trust, Rachel has given keynotes to hundreds of companies.

These companies include Accenture, CIPD, Goldman Sachs, Mastercard, Microsoft, Salesforce, and Sky Media, as well as prestigious conferences such as Drucker Forum, World Economic Forum, the Aspen Institute and the Clinton Global Initiative.

Her TED talks have been viewed more than 4.5 million times and subtitled into more than 30 languages. She is consistently ranked in the top 1% of all speakers at events she attends.

Here are some recent videos of Rachel speaking at TED, The Aspen Institute and DLD.

Rachel provides coaching and advisory services to board members, senior executives and policymakers around complex trust issues in the digital age. She is also is a regular commentator in national and international media, including the BBC, CNN, Financial Times, Sky News, NPR and ABC.


Described as dynamic and engaging by her students

Rachel's experimental teaching style is focused on giving people clear frameworks and practical tools that have a lasting impact on the way they think about trust.

Rachel has taught large cohorts of students as well as small groups of leaders and board members at the highest levels with organisations. 

  • MBA – Trust in the Digital Age (elective); The Collaborative Economy (elective)
  • Open Programmes - Oxford Bank Governance Programme
  • Custom Programmes – Contributor to the Corporate Affairs Academy on trust and reputation
  • Oxford Executive Diploma in AI for Business
  • Online - Rachel contributes to the online programmes on Strategic Innovation and Leading Professional Service Firms 

Social Media

Rachel was selected as one of LinkedIn's influencers, joining a global collective of the world's foremost business thinkers and innovators including Richard Branston, Bill Gates, Simon Sinek, and Adam Grant.

You can read and engage with the articles and posts she shares on LinkedIn, Twitter and Medium.

Oxford Answers

Thought-leadership and insights for business leaders written by our Faculty and Associate Fellows.

View articles by Rachel.

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