The theme of this year's International Women's Day was 'Balance for better.'
To support this year’s International Women’s Day campaign Oxford Saïd created a series of events and initiatives both at the School and online, to bring together a community of men and women, within Oxford, or around the world, to create a climate for change.
Launched on International Women’s Day, the Owning your Own Career module included a reflection tool and downloadable workbook to allow women to assess their current career position and to plan for their future, drawing on research showing that the idea of self-acceptance can hinder career progress. ‘There comes a point in a leader’s life where she acknowledges and accepts that she is a leader, and takes ownership of her career and development accordingly,’ says Kathryn Bishop, Director of Women Transforming Leadership, who developed the free online workshop as a taster of the programme.
The lead up to the day itself drew in every part of the Oxford community, from students to faculty, staff to corporate partners. It started with an event exploring the role that women played in the Shakespearean theatre, then the launch of a Kantar exhibition exploring 100 years of marketing to women. Justine Roberts, Founder and CEO, Mumsnet and Gransnet, and Philippa Snare, EMEA CMO, Facebook joined a high-profile panel to discuss empowerment, objectification, and what women want, noting that brands not only fail to move beyond gender stereotypes, but are also falling short of reaching certain parts of the market.