Maryland-Oxford Brand Reputation Tracker - Terms & Conditions

The terms of access


Thank you for your interest in the Maryland-Oxford Brand Reputation Tracker (the "Tracker").

These Terms of Access ("Terms") are the terms on which we will provide you with access to reports generated by the tracker ("Reports"), made available on our website at (the "Site"). By requesting a Report, you are entering into a legally binding agreement with us on these Terms.

"We" in these Terms means the Chancellor, Masters and Scholars of the University of Oxford, whose administrative office is at University Offices, Wellington Square, Oxford OX1 21D, United Kingdom. The Centre for Corporate Reputation is part of our Said Business School.

If you wish to contact us in connection with these Terms or any Report then you may do so at

Requesting a Report

In order to request access to any Report, you will be required to complete a request form providing your name, email address, and other details. Any personal data you provide to us in completing that form will be used by us as described in the section "Your Personal Data" below.

You warrant that you are authorised to enter into a contract with us on these Terms. This means in particular that if you are an individual you are over eighteen years old and that if you are requesting a Report on behalf of a company, institution or other organisation you are authorised to do so by that organisation on its behalf.

You warrant that any information you provide to us is true and not misleading.

Accessing a Report

You may access and download Reports after submission of your request form by following the instructions on the Site.

We do not guarantee that our Site, or any Report, will always be available or will be uninterrupted. We may suspend or withdraw or restrict the availability of all or any part of the Site or any Report for any reason.

The Reports are currently made available free of charge but we do not guarantee that this will continue to be the case.

The Reports are provided for information purposes only and are provided "as is" and without any warranty. They do not comprise advice on which you should rely. In particular, we make no warranties that the Reports are complete, accurate, up-to-date or non-infringing.

Our rights in, and your use of, the Reports

The Reports are provided to us by the University of Maryland. The Reports are protected by copyright laws, and by laws relating to database rights, around the world. All such rights are reserved, and you may not use the Reports for any purposes other than those expressly permitted under these Terms.

The Reports are provided for the purposes of academic research and education only. You may not use the Reports for any commercial purposes. In particular you may not:

  • resell the Reports to any person, provide the Reports to any person on a subscription basis, or provide services or advice to any person based on the Reports;
  • modify the Reports (and in particular you may not remove any attribution or copyright notices contained in the Reports);
  • re-publish the Reports;
  • disseminate the Reports (provided that you may share the Reports within the organisation identified in your request form, as long as any users within your organisation do not further disseminate the Reports outside that organisation or make any use of the Reports prohibited by these Terms).

Any publication of any materials relating to or derived from any Report or any data contained in any Report must be accompanied by a full reference to the Report and an acknowledgement of the Tracker as its source, together with a link to the Site.

If we contact you at any time to request that you stop using any Report, you shall immediately stop all use of that Report and destroy all copies of that Report in your possession (including by deleting all electronic copies).

You must inform us immediately if you become aware of any unauthorised use of, or disclosure of, any Report.

You may not assign or transfer your right to use the Reports for research and educational purposes to any third party, nor grant any sub-licences under that right.


You will indemnify us and the University of Maryland from and against all damages, losses, liabilities, costs or expenses suffered or incurred by us in connection with any unauthorised use or disclosure by you of any Report.

Your personal data

We may collect, retain and use the personal data that you provide to us in correspondence, or in requesting any Report. This may include your name, email address, employer details and any other information provided to us. Our Privacy Policy at provides further information regarding our use of your personal data, in addition to the following provisions.

We use the personal data that you supply to get a sense of who is downloading and using the Tracker, and the general degree of interest in the Tracker. We will also use the personal data you provide to correspond with you: for example, to enquire after your use of the Reports or to notify you of any news relating to the Tracker or to our activities at the Said Business School. You may opt out of receiving further communications from us at any time.

We may share your personal data with our collaborator the University of Maryland for the purposes set out above, or with third party service providers who provide necessary support services to us (such as our hosting service providers) for the purposes of those services.

Otherwise, we will not provide your data to any third parties and in particular will not provide your data to any third parties for marketing purposes.

Your personal data may be transferred to and stored outside the European Economic Area (EEA), and processed by individuals outside the EEA who work for us or one of our service providers. By providing us with your personal data, you consent to such transfer, storage and processing.


Disputes and Governing Law. These Terms, and any claim or dispute in relation to their subject matter, is governed by the laws of England and Wales and subject to the exclusive jurisdiction of the courts of England and Wales, provided that we may take action to prevent unauthorised use of disclosure of the Reports in any jurisdiction.

Entire Agreement. These Terms constitutes the entire agreement between the parties in relation to their subject matter. You acknowledge that in accepting these Terms you do not rely on any representation or warranty not set out in them.

Third Party Rights. The University of Maryland may rely on and enforce these Terms. Otherwise, a person who is not a party to the agreement made under these Terms shall not have any rights under the Contracts (Rights of Third Parties) Act 2999 to enforce any of them.


Return to the Brand Tracker home page here to submit your details