Welcome
Designing for Services in Science and Technology-Based Enterprises was an interdisciplinary research project initiated by Saïd Business School (SBS) at the University of Oxford. This one-year study (2006-2007) explored how academics, service designers, and science and technology entrepreneurs understand the designing of services in science and technology-based enterprises.
This website provides information on three case study projects in which service designers helped early stage science and technology enterprises (re)design their services. Alongside these collaborative efforts, five events held over a year at SBS brought together academics, service designers, the service design consultants and science entrepreneurs in order to reflect on these encounters and attempt to develop a cross-disciplinary vocabulary for service design in science and technology-based enterprises. The companies involved were:
IDEO (consultancy) and Prosonix (science enterprise - particle engineering)
Radarstation (consultancy) and Oxford Gene Technology (science enterprise - mico-arrays for research)
live|work (consultancy) and g-Nostics (science enterprise - personalised medicine).
This website contains:
a short film following the service design and innovation consultancy live|work working with personalised medicine company g-Nostics;
a publication bringing together insights from a range of disciplinary perspectives;
selected images from the project and a summary of the project research blog.
The project has been made possible by generous support from the Designing for the 21st Century initiative funded jointly by the AHRC and EPSRC.
Lucy Kimbell (Principal investigator) & Victor Seidel (Co-investigator), Saïd Business School
